What kind of media
institution might distribute your product and why?
As part of the evaluation for our media coursework to create
a 2 minute film, we have been asked to think about how we would go out
directing, producing and distributing the film in real life. For this we have
to look at suitable directors, distribution and production companies that would
be effective in producing a successful film.
First looking at Directors, we need to think about who would
be best for the genre, who would be good at camera work, casting and whether to
market it as an indie or mainstream film. Since we have gone for an evidently
indie feel to our film, we have decided to use Shane Meadows as our source of
inspiration as a director. Meadows tends to use a very unknown cast of small
time actors and usually has to work on a small budget. Because of this, we
think his directing style would be perfect for our small budget, small actor
indie thriller. Also, Meadows has worked on similar, gritty thriller styled
films such as Dead Man’s Shoes, which we are studying media and that we have a
lot of research knowledge in the film too.
One of Meadows strengths is that he is very good at creating
a realistic scene by using camera angles which are very similar to those of
real life as well as letting actors improvise around the script. We have tried
our best to emulate this in our film by using over shoulder and shot – reverse
– shot techniques. We also only used a rough outline script, allowing us to
flow through the scenes as if it was a real conversation. Shane Meadows has got
a big name in indie films and these are the main reasons to why we’d like to
use him as a director.
Our second point we need to discuss is which production
company are we going to use to help produce our film and really help make the
film exactly how we image in our heads and storyboards. For this, we have
decided to stick with the Dead Man’s Shoes theme and go for Warp Productions.
This production company have worked tightly with Shane Meadows in the past and
means the tight unit will hopefully be able to produce the gritty and obviously
British production. Warp are also a very small company and mean that the small
budget will help us create our idea effectively without overblowing the film
with extraneous amounts of high budget production tools and CGI etc.
Another plus of using Warp is that they are directly related
to Warp Records, a small independent record label. This means a lot of the
music in the film can be used from artists on the Warp label at a small cost.
Also this is relative to the situation my group is in since I have offered to
write some of the music for the film and even use some of my own published
music if it is appropriate for the mood of the scene. This is useful since it
saves us time of trying to find the right sound where I can just write it
instead.
When looking at distribution companies we have decided to
use one that has background work with Shane Meadows and Warp Productions since
they have made successful films in the past. We also need to choose one that
has an effective way of advertising and creating hype and interest in our film.
This is very important so that we actually make sales and reach success.
British film has a known weakness in the distribution of films compared to the
big multi million American mainstream companies and is something we need to
take into consideration when promoting our film. To tick as many boxes as we
can, we are going to use Optimum Releasing Company to promote our film. This
seems like the most effective choice since they worked on distributing Dead
Man’s Shoes and therefore has knowledge of the best way to distribute this kind
of film.
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